Conversion Rate Optimisation

Need to make your website more productive? Make the results to be more effective, efficient and economical? Conversion Rate Optimisation (CRO) works the magic for you!

We consider each client is unique with own specific needs & we strive to learn how each business works so we can propose unique and innovative options for the clients. Our web application solutions seamlessly integrate with diverse business applications & other software. Usability, performance, security and auditing stand high in our core principles and each of our modules is designed to fit into a framework suitable for the purpose. All our web applications are built responsive to support cell phones and tablets and other physical mobile devices and exceed expectations of our customers.

Make your business succeed with more sales and sign ups & optimise your website for more revenue!

Today’s online marketing efforts have given an important role to Conversion Rate Optimisation (or CRO). It’s all about ensuring the visitors to your website stay on it and ultimately become customers. At Chanakya we take a scientific approach to the experience visitors actually go through when they interact with your website.

Conversion Rate Optimisation means the process of assisting your website visitors to find what they want, in the most convenient way possible. It makes it easier for website visitors to transact and interact with your site thereby building trust in your website. This can really transform your online business and position your brand.

CRO studies the behaviour of customers who arrive at your website & the hurdles that prevent these customers from converting to sale. With this process, we help your visitors move from finding your brand online, to engaging with your brand & deciding to buy. Our specialist team conducts scientific testing based on data analysis and scenarios on your website and its usability.

We provide CRO services including, but not limited to:

  • Website CRO Audits
  • Hypotheses Formulation
  • A/B Split Testing
  • Split URL Testing
  • Multivariate Testing
  • Heat-Maps & Click-Maps
  • Usability Surveys
  • User Experience (UX) Testing
  • Analytics Analysis
  • Geo-Behavioural Targeting
  • Testing for Mobile & Tablets

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